The industry is pushing boundaries with a wave of new colored films and innovative textured PPF options. We’re seeing new colors, finishes, and materials that not only transform the look of a vehicle but also enhance its durability.
SEMA 2024: What We’re Excited About

Every year, the SEMA Show in Las Vegas brings together the best in automotive innovation, and SEMA 2024 is already proving to be one of the most exciting yet. As a shop dedicated to cutting-edge vehicle protection and restyling, Alpha Auto Haus is always looking forward to what’s next, and this year’s event is packed with new products, tech, and trends that are raising the bar.
Here’s a quick look at what we’re most excited about and why it matters for our clients back in LA!
1. Paint Protection Films
We’re seeing a new wave of ultra-clear, self-healing paint protection films that go beyond just protection, they enhance gloss, resist staining better than ever, and are even easier to maintain. Expect stronger materials with a sleeker finish, and even more color and texture options for those looking to go with colored PPF.
2. New Ceramic Coating Technologies
SEMA 2024 is spotlighting the next generation of graphene-infused ceramic coatings. Offering even stronger durability, faster curing times, and enhanced hydrophobic properties. These coatings bond tighter, last longer, and require less upkeep.
3. Smarter Ceramic Window Tints
Window tint is evolving fast. Brands are showcasing ceramic and hybrid nano tints that offer improved infrared heat rejection, total UV protection, and zero signal interference. Plus, new shades and film clarity are delivering a cleaner, more factory-look finish.
4. Wrap Innovation & Custom Styling
5. Clean Install Tech & Tools
New software, plotters, and install tools are being demoed at SEMA, helping us improve installation quality, precision, and turnaround time. That means cleaner edges, better fitment, and even more consistent results on every project.
